Tag Archives: FIFA

Women’s football is still a pauper’s game, despite World Cup success

The Guardian, 16 July, 2011

The striker swerves past two defenders and buries the ball in the bottom corner to score the winning World Cup goal in front of a sellout crowd and millions more viewers at home.

But there is unlikely to be fame and multimillion-pound sponsorship deals when the stars of the Women’s World Cup return home after a tournament that has surpassed all expectations, winning over new fans and delighting advertisers.

The women’s game is still a pauper compared with men’s football. Continue reading

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